Tips, advice and ideas for wedding professionals (and other small businesses) looking to market more effectively.
The printing shop I use for postcards and business cards sent a link to this helpful little article -- it contains great rules of thumb for fonts in printing that are not obvious to the average marketeer:
posted by Laurie at 11:30 AM
I'm the publisher of The Wedding & Special Event Yellow Pages -- a challenge and great change of pace after 10 years in big media companies (IDG and Sony). My blog gives me the opportunity to compare and comment on the different marketing challenges and opportunities faced by small businesses and the large, global advertisers I worked with in my "past life."
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